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Meet the maker behind Hacienda Austin

We’re so proud that our little Melbourne label can now be found in over 1500 stores worldwide. Being stocked by unique, independently owned tastemakers allows us to meet some of the most interesting and talented people within the retail industry. Today, we would like to introduce you to one of those clever cookies. Our very own girl crush - Jessica Beattie.

Jessica is the brainchild behind the luxury range boutique HACIENDA in downtown Austin, Texas America. Originally a young icon on Wall Street, Jessica chose to leave New York behind after the birth of her twins to live a brighter and quieter life in Austin. ”I wanted to do something more creative than my finance career and to take on the challenge of seeing through with my vision” Jessica says on her decision to start her own business and label. 

Since opening its doors in 2014, Beattie has created a local destination for locals to find products that fit her three criterion. HACIENDA’s collection are niche, luxury and organically sourced from small artisans locally and abroad. “HACIENDA encapsulates the modern ranch lifestyle concept into a home, fashion and gift store. [It’s] an ever-evolving mix of local artisan collaborations”. 

We caught up with the enchanting Jessica recently to learn a little more about the woman behind this distinctive store behind this distinctive store. 

Can you tell us what is the one word that describes you the best?
Essential travel item?
My Louis Vuitton duffel bag has always carried everything I need, from a weekend getaway to months on safari in Africa and looks no worse the wear for being flung all around.
Sweet or Salty?
Sweet, if chocolate is involved.
Favourite TV Show or Movie?
James Bond movies.
Biggest crush?
Cowboys and surfers.
Describe in five words or less your ideal day.
Nature, sunshine and solitude.
When nobody's watching I...
Carry on with whatever I’m doing – I don’t care who’s looking.
What did you think you were going to be when you grew up?
A sports agent or lawyer.
Beach holiday or mountain holiday?
My Norwegian-American husband has converted me from a beach girl into a lover of the mountains and our family so enjoys spending time at our place in Colorado.
Where is on the very top of your travel bucket list?
Oh, wow, what’s not on the list? Especially now that my kids love to travel I want to revisit some of my favorites with them. I recently checked off my number one by taking my daughter to Paris and my son has been asking to go to San Francisco, which will be so much fun. Someday I will get to see a tiger in India, which is the only safari experience I’ve missed. But of all the places I’ve never seen and most wanted to visit, I would have to say Vancouver tops the list.
If you were stranded on an island and could only take one item with you, what would it be?
Easy – one of HACIENDA’s lightweight Turkish towels! That would be my bedding and wardrobe right there! I’m sure I could always find some coconuts on the island…
If you could have any 5 people over for dinner, who would they be?
My mom, dad, husband and two children. And luckily for me, we get to do this fairly often.
What animal are you?
A snow leopard
If I were a Disney character, I’d be....
Elsa (From the film Frozen)
Favourite Elk item this season?
The Chunky wooden necklaces – so fresh and bold.

Thank you!

We are so very thrilled that a huge range of Elk’s leather bags, wallets, jewellery and Mr Elk can now be found in HACIENDA Austin. Located at shop 204 Colorado Street, if this store isn’t on your shopping destination bucket list – it should be! 

Now…. if we go missing for a few weeks, you can probably find us camping inside HACIENDA’s very own in-store custom built Nomadic tipi, or braiding Jessica’s adorable pony Woody’s hair.

7 December 2015


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